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Mgr Marketing +Communication – Arizona State University – Tempe, AZ


Job title: Mgr Marketing +Communication

Company: Arizona State University

Job description: Department NameWorkforce Development TempeJob DescriptionArizona State University’s Mary Lou Fulton Teachers College seeks a skilled Communications & Marketing Manager to support the growth of an education initiative that’s creating meaningful change for learners, educators and communities.This position could be based at either Tempe or West Valley campuses in the Phoenix metro area. Candidates may have the option of some remote work based on the needs of the college and the qualifications of the candidate.The person hired for this role will join the . We are a growing team that is honored to work closely with K-12 systems, schools and organizations to improve student outcomes and teacher working conditions. In this role, the program manager will create and deliver marketing and communications tailored to education leaders who are designing and implementing staffing changes that address the root causes of low and inequitable student outcomes and teacher shortages.An ideal candidate for this position will have (1) strong writing abilities, including experience writing for print, broadcast and electronic mediums, including blogs, news, newsletters, email, social media, web copy, resources and reports (2) strong organizational skills with a track record for detail-oriented project and task management; and (3) a demonstrated interest in education.We celebrate a start-up culture where initiative, creativity and a willingness to embrace ambiguity are highly valued. If you thrive in a fast-paced environment, take the lead to explore new possibilities, and appreciate the challenge of building something remarkable from the ground up, we encourage you to join our team.This is a grant-funded position is contingent on future grant funding.Requisition ID101701BRWorking EnvironmentMost activities are performed in an environmentally controlled office setting subject to extended periods of being stationary, keyboarding and manipulating a computer mouse. Frequent moving of items up to 25 pounds. Regular activities require the ability to quickly change priorities, which may include and/or are subject to resolution of conflicts. May be required to perform tasks in the field within and/or across University campuses.Minimum QualificationsBachelor’s degree in Communications, Journalism, Public Relations, Marketing or closely related field AND five (5) years of experience in a public relations/marketing role; OR, Any equivalent combination of education and/or experience from which comparable knowledge, skills and abilities have been achieved.Category03VP CodePROVOST/WEST CAMPUSScope of SearchOpenDesired QualificationsThe desired candidate will have experience in the following areas:Developing multi-faceted communications:

  • Managing content calendars
  • Writing for a range of audiences and formats
  • Translating complex concepts into prose appropriate for the level of understanding of the target audience
  • Editing and proofreading
  • Publishing to a variety of web-based platforms

Developing audience-focused marketing plans:

  • Managing marketing lists and tailoring communication through a variety of platforms and systems, such as email and registration platforms, customer relation management software (Stova, Salesforce, WordPress, etc.)
  • Creating and managing marketing campaigns and collateral
  • Using data to drive decision-making

Managing concurrent projects:

  • Managing several complex, sometimes ambiguous project plans and seeing them through from initial conception to implementation and evaluation

Planning and problem-solving:

  • Supporting stakeholders in solving problems, building consensus, prioritizing and making decisions

Developing and sustaining relationships:

  • Building and supporting collaborative networks and project teams
  • Strong interpersonal and relationship skills with the desire to do people-centered work
  • Ability to foster sustained relationships and partnerships both internally and externally with diverse stakeholders
  • A community-oriented and collaborative approach

Close Date13-June-2024Grant Funded PositionThis is a grant funded position. Continuation is contingent on future grant funding.Full-Time/Part-TimeFull-TimeEssential DutiesCommunications

  • Plans, develops and produces high-quality and effective communications for target audiences, in a variety of formats including blogs, news, newsletters, social media, web copy, resources and reports, to drive lead generation, grow the reputation and understanding of the initiative’s work and communicate with partners
  • Develops strategy, tactics, key messages, content and collateral to support professional learning, events and resources for educators
  • Writes and contributes to grant reports, including collecting and organizing progress reports, testimonials and other information necessary for effective donor communications

Marketing

  • Plans, develops and delivers marketing campaigns and projects, including e-mail, brochures, promotional materials, flyers, graphics and event collateral, to help meet product, offering, event and program registration targets
  • Coordinates with vendors such as graphic design firms, video editors, etc. relevant to ongoing marketing communications projects and monitors the use of brand and graphic standards
  • Maintains digital and creative content archives, adhering to best practices and brand and accessibility standards for video, graphics and logos
  • Collaborates with data team to create and manage email marketing lists and campaigns
  • Oversees the organizational website (s), ensuring timely posting of news, products, offerings and events, and ensuring continuous improvement of the institute’s web strategies

Project management

  • Works closely and collaboratively with stakeholders to set the scope, strategy, key milestones, budget and outcomes for projects
  • Proactively communicates project milestones and deadlines to stakeholders and regularly monitor and manage tasks, milestones and deadlines from the initial conception of the event to its successful completion
  • Keeps task assignments up-to-date in project plans, project management systems and on websites
  • Assists with developing workflow procedures and associated processes to optimize the execution of projects and events
  • Provides occasional on-site presence and support to ensure successful events that meet organizational goals and expectations
  • Performs other duties related to the Next Education Workforce as required

Salary Range$62,400 – $75,000 per year; DOEInstructions to ApplyApplication deadline is 3:00PM Arizona time on the date indicated.Please include all employment information in month/year format (e.g., 6/88 to 8/94), job title, job duties and name of employer for each position.Resume should clearly illustrate how prior knowledge and experience meets the Minimum and Desired qualifications of this position.ASU does not pay for travel expenses associated with interviews, unless otherwise indicated.Only electronic applications are accepted for this position.IMPORTANT NOTE: What is the meaning of “equivalent combination” in the minimum qualifications? It means one year of higher education or 24 credit hours, is equal to one year of experience. For example, a four year Bachelor’s degree is equal to four years of experience.Job FamilyMarketing & Media Relations

Expected salary: $62400 – 75000 per year

Location: Tempe, AZ

Job date: Sat, 25 May 2024 22:59:57 GMT

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