Sr. Supervisor, Product Advertising and marketing Technique – NBCUniversal
Job title: Sr. Supervisor, Product Advertising and marketing Technique
Firm: NBCUniversal
Job description: Firm DescriptionNBCUniversal owns and operates over 20 totally different companies throughout 30 international locations together with a useful portfolio of reports and leisure tv networks, a premier movement image firm, vital tv manufacturing operations, a number one tv stations group, world-renowned theme parks and a premium ad-supported streaming service.Right here you may be your genuine self. As an organization uniquely positioned to coach, entertain and empower via our platforms, Comcast NBCUniversal stands for together with everybody. Our initiatives, coupled with our work, is knowledgeable by our workers, audiences, park company and the communities by which we dwell. We attempt to foster a various, equitable and inclusive tradition the place our workers really feel supported, embraced and heard. Collectively, we’ll proceed to create and ship content material that displays the present and ever-changing face of the world.Job DescriptionAt Peacock, we all know life is difficult however imagine leisure should not be. We envision a extra human streaming expertise that embraces the leisure you’re keen on. Backed by 100+ years of NBCUniversal legacy, we all know the right way to entertain. We mix this legacy with an insatiable itch for innovation, embracing the info and applied sciences that problem the established order. Our staff isn’t executed obsessing over how finest to ship excellence throughout tv, movie, sports activities, information, and extra.This ambition is a gaggle effort. As challengers at coronary heart, our secret weapon is our gifted staff of huge thinkers, data-driven drivers of development and innovation. We begin by placing individuals first, embracing empathy and compassion to create a extra dynamic, extra fulfilling office and a greater, extra pleasurable product. As an organization, we embrace the facility of transparency and inclusion. We all know the perfect thought can come from wherever, so we’re dedicated to creating a company the place we act as one and put ego apart. We’re decided to forge the subsequent frontier of streaming via belief, teamwork, and expertise.Peacock is in search of a inventive, skilled, and passionate product marketer to affix the Product Advertising and marketing staff. As Senior Supervisor of Product Advertising and marketing, you’ll play a pivotal function in shaping the success of the platform. The perfect candidate has expertise working cross-functionally to tell new product technique and personal function positioning and messaging. They’ve a monitor report of main go-to-market launches, built-in campaigns, and different advertising tasks, taking qualitative and quantitative insights and turning them into compelling communications and worth props.Tasks
- Go-to-Market Campaigns:
- Develop and implement complete product advertising methods to drive consumer acquisition, engagement, and retention for Peacock holistically and for particular person options.
- Present steerage and suggestions on advertising marketing campaign deliverables and inventive, together with efficiency & show media, in-app communication, app retailer optimization, social media, e mail advertising, and content material advertising.
- Cross-functional Collaboration:
- Construct and handle relationships throughout product administration, model advertising, authorized, inventive, and operations groups to execute impactful campaigns. Present connectivity between disciplines by seamlessly integrating model messaging and rules into product launches and multi-channel campaigns.
- Product Advertising and marketing Management:
- Personal Peacock’s function naming, positioning, and messaging and guarantee its reference to each touchpoint throughout the marketing campaign, launch and past.
- Act as the interior champion to evangelize Product Advertising and marketing efforts throughout the group, driving buy-in for strategic efforts and schooling for core learnings
- Insights-Led:
- Signify the voice of Peacock shoppers: Companion with client and product insights groups on viewers and messaging analysis initiatives; apply qualitative and quantitative insights to handle buyer wants in advertising and product expertise.
- Be the main inside professional on the aggressive setting.
- Provide Campaigns:
- Lead supply/pricing advertising campaigns, in collaboration with Demand Era, model advertising, Commerce product, and numerous further cross-functional groups.
{Qualifications}
- Expertise throughout product and advertising or product advertising roles
- Observe report of main cross-functional campaigns throughout digital and offline channels.
- Distinctive private group and challenge administration talents, with the flexibility to deal with a number of work streams concurrently and prioritize initiatives primarily based on objectives.
- Analytically and creatively minded, with the flexibility to flex throughout sturdy storytelling, messaging, and writing abilities in addition to understanding product roadmaps and inferring insights from efficiency information
- Capability to foster sturdy cross purposeful relationships throughout all disciplines, from information science and product to inventive administrators and model advertising
- Demonstrated capability to synthesize and simplify advanced ideas/necessities to totally different stakeholders of various seniority and experience ranges
- Seasoned and resourceful downside solver, in a position to get issues executed whereas navigating ambiguity
Excellent {Qualifications}
- Expertise within the direct-to-consumer and/or media & leisure area
- Data of and curiosity within the streaming leisure area, together with developments and new applied sciences.
- An understanding of or expertise in agile methodologies
- Expertise main and managing different staff members
Hybrid: This place has been designated as hybrid, typically contributing from the workplace a minimal of three days per week.This place is eligible for firm sponsored advantages, together with medical, dental and imaginative and prescient insurance coverage, 401(ok), paid go away, tuition reimbursement, and quite a lot of different reductions and perks. Be taught extra about the advantages supplied by NBCUniversal by visiting the Advantages web page of the Careers web site. Wage Vary: $95,000 – $130,000 (bonus eligible)Further InfoNBCUniversal’s coverage is to offer equal employment alternatives to all candidates and workers with out regard to race, coloration, faith, creed, gender, gender id or expression, age, nationwide origin or ancestry, citizenship, incapacity, sexual orientation, marital standing, being pregnant, veteran standing, membership within the uniformed providers, genetic data, or some other foundation protected by relevant legislation. NBCUniversal will think about for employment certified candidates with felony histories in a way in step with related authorized necessities, together with the Metropolis of Los Angeles Honest Probability Initiative For Hiring Ordinance, the place relevant.If you’re a certified particular person with a incapacity or a disabled veteran, you might have the best to request an affordable lodging in case you are unable or restricted in your capability to make use of or entry on account of your incapacity. You’ll be able to request affordable lodging by emailing .
Anticipated wage: $95000 – 130000 per yr
Location: New York Metropolis, NY
Job date: Solar, 24 Mar 2024 06:49:55 GMT
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